Joining all available GDS opt-in programmes to counter content fragmentation

Full-service host agency Nexion is to participate in and support of all GDS optional programmes designed to give travel agents full content and protection from airline-imposed service fees.

As a host agency participating in all the major GDSs, Nexion acted to protect the efficiency and profitability of its agent members by joining these optional programmes that counter the inefficiencies caused by content fragmentation.

Nexion decided to join all GDS optional programmes because of the high costs of searching multiple sources and the protection from airlines service fees.

Jackie Friedman, vice president of operations and business development, Nexion said, “Nexion has over 2,000 travel agent members, and it is incumbent upon us to make decisions that have a positive impact on their day-to-day business. We completed our due diligence on the various GDS opt-in programmes and made the decision to participate in programs like Sabre’s Efficient Access Solution that will ensure that our members have the best possible access to full content.”

“Our agents are independent, yet they depend on Nexion to protect their best interests and profitability,” added Friedman. “Time spent searching multiple sources to book a hotel and flight for a family vacation represents time our agents could have spent building additional revenue. We recognise each GDS with an optional programme has carefully planned their programme to counter inefficiencies, protect full content and shield agents from airlines service fees. That’s why Nexion supports all such programmes.”

Nexion, a Sabre Travel Network brand, establishes relationships between industry-leading suppliers and member agents. Therefore, the host agency is interested in seeing all airlines sign full content agreements with all GDSs, it stated.